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Shiseido shipments slip, L’Oreal’s worth watching as COVID-19 cuts cosmetics

China 2865 Cons. Discr. - Retailing 399 Coronavirus 501 Japan 565 U.S. 5139

Japanese cosmetics manufacturer Shiseido has reoriented its production towards COVID-19 related essentials such as hand sanitizers. That may help maintain employment at its factories as demand for luxury goods may be coming under pressure. The latter phenomenon can be seen in a 33.3% slump in U.S. seaborne imports linked to Shiseido in the first half of April compared to a year earlier. That partly reflects a tariff-related drop in shipments from China. Total U.S. seaborne imports of perfumes and cosmetics dropped by 14.2% over the same period. Shiseido outperformed Coty. Shipments linke...

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